Barnhart

You know who’s a fan of social media for small business? This girl, right here. Having been an entrepreneur my entire working career has taught me to become very budget and trend savvy. It is vital for a small business to take advantage of the resources right at their fingertips!
But, social media for [...]

One very important “rule” I learned years ago about promoting a travel destination is that there is one sure thing – namely, if you don’t invite people to visit, they for certain won’t come. A mentor of mine once called that a “blinding glimpse of the obvious.” And I agree.

But, there has been a lot [...]

It’s nice to see a Super Bowl ad that didn’t try to come up with the most ridiculous, outrageous or funny commercial likely destined to be terrible.
This year was the first year that General Motors ran a Super Bowl ad since 2008. With their recent bailout from the U.S. government, GM has decided to [...]

To start, let me say that this is my first week here at Barnhart. I am finally traveling outside the island called school and taking my first dive into the “real world” by starting the position of account services intern. So, you can understand my excitement at the prospect of what lies ahead.
Still being [...]

Is it just me, or are Super Bowl commercials losing their luster?
As much as I love watching the game, I am always more pumped to see some awesome commercials. Looking back on the advertising fare offered up Sunday, however, I am left feeling disappointingly under whelmed.
The “old standbys,” aka Budweiser/Bud Light, Doritos, and Coca-Cola, [...]

Feb. 6, 2011 marks the 65th favorite Sunday pastime of many Americans: the Super Bowl. A big draw for devoted fans is the football; two top teams go head-to-head for the championship (and a trip to Disneyworld). For me, though, I don’t particularly care about football. I know the Green Bay Packers are playing the [...]

There is a lot of talk these days about “new” media and how it is replacing “traditional” media on many clients’ media plans. However, I take issue with the fact that it is still considered new at all. If you or your agency are not already participating in the digital revolution, you should [...]

It’s not often that the whole agency huddles around one monitor with our jaws dropped mesmerized by a new web technology, however, the band Arcade Fire, along with some help from the people at Google, made an incredible video of their song “Wilderness Downtown” demonstrating some of the more awe-inspiring capabilities of HTML5. If you [...]

I’m new. New to the morning commute, new to no longer calling myself a student, (kinda sorta) new to the PR field and new to Barnhart. Post-graduation I am pursuing my goal to become a knowledgeable PR professional by joining the Barnhart team in the PR department as the summer intern. As my excitement has [...]

Control. Who has it? How do you get it? How do you keep it? These questions can boggle the minds of even the most expert experts in public relations and marketing when it comes to the digital age of information technology. In the world of Twitter, Facebook, YouTube and the blogosphere, we media folks best [...]